Google Analytics

Google Analytics:

Google Analytics can leverage to learn more about their visitors and use those insights to better serve their visitors, also which keywords are used more to visit the website. It tells about the real time visitor that visited and landing page of the website. Google Analytics also announced new report for SEO. It affects in both Search Engine Marketing (Organic Traffic) and Paid Marketing. It also provides goal conversion tracking and cross domain tracking

What is Metrics?

Metrics are the things that populate the rows, for example if you have state name it gives the list of city names that visitors have visited your website, also if we filter more it will give the names of the region and most visited page. The main thing is it provides site usage. Below are the metrics that provides the site usage.

1. Bounces: It shows how much time the visitor have spent on particular page.
2. Bounce Rate: It sows overall ratio of the website.
3. Entrances: How many visitor have entered the website through home page of the website.
4. Exits: Exit of the visitor.
5. % Exit: Show the ratio of the visitors who left the website.
6. New Visits: Show how many new visits to the website from different IP address.
7. % New Visit: Show the ratio of the new visitors.
8. Time on Page: Visitor spent time on website.
9. Goal Value: How many goals converted.

What is a Dimension?

Dimensions are the kinds of things that shows Google Analytics report of the website. For example, language, browser, Campaign, etc are dimension. Below are the dimensions that is used for Google analytic report for the website.

1. Acquisition: Shows the traffic type, medium that refers the traffic, source of the traffic.
2. Advertising: In this you can see the Ad content, Ad format, Ad slot, Ad group.
3. Behaviour: It shows overall behaviour of the website.
4. Customer Variable: Show how customer varies from one another.
5. E-Commerce: The report shows currency, checkout options, days to transaction.
6. Social: Gives report about the shared URL, Action and Entity.
7. Time: On which date the website got indexed in Google.
8. Users: Sows the information about the visitors who visited the website.

Regards,

Arun Nadar

COOP Experience

Share Your COOP Experience 

Visit us to get to know different experience in COOP which will help you in your COOP Semester. Below are some links which help you to get the more and valuable experience with US!!! 

1) If your looking for a COOP in mechanical industry this post will help you on Marketing COOP.

2) Toronto the beautiful city in Canada, there are many place that you have to visit, look into the blog that will help New Visitors.

3) To be in touch with all the sports update or sports analytic, you can be pro in Sports Update 

4) Get to know more about Food ingredients to help you to make tasty foods and wow your family and friends. 

5) Fitness which keeps us healthy, we need to workout in our life to stay healthy and keep our body in perfect shape. Being healthy is the good way to live long life.

Digital Marketing Intern - (COOP) in India

Hello Everyone,

It was a great experience to work with SAAR I.T Resources Pvt. Ltd. as Project Manager. I have over 4 years of experience in Search Engine Marketing, but I learnt many things which helped to me to gain more knowledge in digital marketing.

It helped me to meet more clients where I explain them about the technical terms of digital marketing, how to improve their website rankings in Google. The best part of my COOP is, I worked in team and also I had a chance to meet other teams. To my knowledge, I learnt many things in Paid Marketing and Social Media Marketing. The workplace was too good and helpful with many things.

I was assist with SEO, PPC and SMO. I optimize the clients website to improve the rankings in Google. It was a great challenge for me to work on e-commerce website, as its very difficult to work, me and my team was working partly on individual projects that ease the work. 

The great thing was I learned the work culture and also I had a chance to meet clients for project meetings. The organization helped me with articles that based on digital marketing from various website such as SEOrountable. and many more, which helped in my projects.

In all I had a great experience doing my COOP in India which was involved with many things and marketing skills. Also, it helped me to meet my family.

Regards,
Arun Nadar